What you’ll be doing...

WHY WORK HERE?

At 140 West, you will be part of the energy that’s evolving the Verizon brand to become a leading technology player. The new Tribeca space will bring together some of the industry’s sharpest minds across a multitude of disciplines, creating an integrated team that can be responsive and innovative across every Verizon touchpoint.

KEY RESPONSIBILITIES

  • Lead channel copy teams and business partners to define, strategize, plan, create, review and approve copy for all 140/IHA creative channel marketing materials (retail,.com, acquisition OLA, app)

  • Responsible for leading the creation of “persuasive” copy, with a bias towards storytelling through tangible and intangible customer benefits

  • Lead the development of editorial content of owned channels

  • Skilled in developing and repurposing on-brand copy and messaging for marketing materials

  • Lead meetings with all levels of leadership within the enterprise, which includes “selling” ideas through from concept to production

  • Partner with stakeholders and internal and external subject matter experts to create, maintain and update content

  • Ensure all creative deliverables align with key marketing initiatives, meet campaign goals and remain consistent across owned channels through tone, style and choice of content

  • Consistent, impeccable attention to detail for language, grammar and tone of voice

  • Ensure adherence to established SEO guidelines through integrated content

  • Lead team in prioritization and integration of key messaging points, including key narratives

  • Meet all deadlines and milestones for efficient delivery of copy to reviewers and stakeholders

  • Manage workflow and trafficking of copy for owned channels

  • Lead, mentor and motivate junior copywriters

What we’re looking for...

You'll need to have:

  • 10 – 15+ years of relevant professional experience

  • Strong writing portfolio of work and concepts, including some that have been received well in-market or recognized, preferably with data, as high-performing.

Ideally, you'll have:

  • Strong command of the English language, grammar, advertising

  • Ability to think and write creatively

  • Proven track record of bringing brand concepts to life

  • Proven track record of public speaking, or actively presenting concepts and idea to all levels of management and peer groups

  • Proven track record of managing cross-functional creative deliverables

  • Proved track-record of effectively and successfully managing a copy team, both functionally and/or operationally

  • Solid conceptual skill-set, which translates into “selling” copy

  • Able to articulate complex ideas into simple narratives

  • Versed in providing impromptu feedback during creative sessions

  • Thorough understanding of marketing communications

  • Must possess both hard and soft professional/business skills

#Agency140West

When you join Verizon...

You’ll be doing work that matters alongside other talented people, transforming the way people, businesses and things connect with each other. Beyond powering America’s fastest and most reliable network, we’re leading the way in broadband, cloud and security solutions, Internet of Things and innovating in areas such as, video entertainment. Of course, we will offer you great pay and benefits, but we’re about more than that. Verizon is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at Verizon.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences,including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.